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BMW Festival: A Day of Cars and Concerts!
Kamine
2025-08-18 00:43:01

A special event is taking place at the Yeongjongdo BMW Driving Center from June 6 (Friday) to June 8 (Sunday). The festival features popular models from BMW, MINI, and Motorrad, along with exhibitions of heritage classics and concept cars. Attendees can enjoy various experience programs and concerts by popular singers. It promises a full array of entertainment options.

I visited the event yesterday, on Saturday, June 7. That evening, the celebration stage featured none other than singer Jay Park...

Truly, BMW Korea knows how to throw a class act! By the way, tomorrow, June 8, AKMU will perform at the celebration concert.

I captured the atmosphere of the event in a short 40-second video. Since there were many families with children, I didn't get to see Jay Park's usual sexy performances. Haha!

Let me share my thoughts. I often visit the Yeongjongdo Driving Center for various BMW and MINI new car events, but I’ve never seen it so crowded.

The BMW M Drift Taxi and drift shows, along with a large stage set up for concerts, were all ready for the event.

Families with children who love cars and motorcycles filled the venue, and the kids' expressions were priceless. This experience will surely become a cherished memory for them.

Customers who usually enjoy BMW and MINI, along with various experience programs for families, and gifts through SNS verification, created a bustling atmosphere filled with excitement for both kids and adults!

Next to the Driving Center's main building, a food truck area offered a variety of menus, and I particularly enjoyed the tteokbokki. The overall atmosphere felt familiar, almost like being at a BMW golf tournament.

The only LPGA tournament held in Korea, the "BMW Ladies Championship," will take place around October this year. I can hardly wait!

Those who applied in advance through the BMW Vantage app can participate in various track experience programs prepared at different times. You can drive a convertible on the on-road track with a professional BMW instructor or try out the gymkhana taxi, exclusive taxi, and SUV off-road course taxi drive.

In the M Lounge, I encountered a special classic car, the M1 Procar, BMW's first racing model. They airlifted it from the German headquarters for this festival, reportedly investing over 10 million won (approximately $7,500 USD) for its transportation.

I loved checking out the various new models, especially the new iX, which I saw for the first time. The headlamp details and overall design have certainly improved compared to the previous model. When I actually drove it, the comfort blew me away, and I had been particularly interested in this model.

However, it looks even sexier and comes with a much higher price tag! Haha!

The interior is stunning. While it's an older design, it might spark more desire to own it. The price reportedly exceeds 700 million won (approximately $525,000 USD), yet all 50 limited editions have already sold out.

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