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This is Uniji (Yukapost).
The motorcycle industry, which has seen steady growth akin to the automotive sector, has recently experienced a surge in demand for delivery motorcycles due to the expansion of domestic delivery services. As competition among existing motorcycle manufacturers intensifies to secure new customers, the demand for motorcycles based on the 125cc category has notably increased.
In particular, small motorcycles ranging from 50cc to 125cc account for over 60% of total motorcycle sales. The delivery motorcycle segment significantly influences the overall sales of 125cc motorcycles. Consumers prioritize finding motorcycles that offer great value for money, leading to a natural shift in the domestic motorcycle market to meet these consumer needs.
However, even when purchasing a 125cc delivery motorcycle, popular models start at prices in the mid $30,000 range (approximately 4 million KRW). Additionally, the essential accessories (hereafter referred to as ACC) needed for motorcycle purchases add an extra cost of at least $600 to $800 (approximately 70,000 to 100,000 KRW), resulting in total expenses exceeding $37,000 (approximately 5 million KRW), which can be a significant financial burden.
Given these circumstances, customers looking to purchase delivery motorcycles inevitably seek options that provide better value for money. To meet this demand, DNA Motors has enhanced its existing 'UHR 125' model, launching the 2025 version alongside a package that includes six essential accessories for riders, showcasing exceptional value for money and generating buzz in the market.
The upgraded 2025 UHR 125 features advanced technology, including a standard 2-channel ABS (BOSCH), which offers higher stability compared to 1-channel ABS vehicles. Additionally, the use of disc brakes provides excellent braking performance, earning praise from existing riders who take pride in this aspect of the motorcycle.
These changes reflect DNA Motors' ongoing research and development efforts and commitment to enhancing product competitiveness, building customer trust. With the goal of enriching customers' lives, DNA Motors positions the UHR 125 as a scooter that offers more than just basic functionality. Now in its fourth year since its initial launch in 2022, the UHR 125 has revealed its new luxurious scooter identity.
On another note, the newly introduced 2025 UHR 125 boasts a competitive price point compared to other models. The base price for the 2025 UHR 125 is $33,000 (approximately 4.39 million KRW), while the full package price is $35,000 (approximately 4.74 million KRW). For just $270 (approximately 35,000 KRW) more, customers can purchase the full package, which includes six essential accessories needed for motorcycle purchases, keeping the total cost under $37,000 (approximately 5 million KRW) and reinforcing its economic viability.
The UHR 125 full package promotion includes a total of six essential accessories for riders, available through a limited-time promotion over two months. This package comprises an FHD helmet with Bluetooth, an 85L aluminum top box, a dedicated 5-stage heated grip, an aluminum carrier, an insulated magnet burger bag, and a dedicated windscreen.
Additionally, the 2025 UHR 125 from DNA Motors showcases exceptional durability, having proven its reliability over 100,000 km. With its updated features, the UHR 125 is set to impress within the 125cc scooter category. Coupled with the strong price competitiveness of the UHR 125 full package promotion, there is great anticipation regarding its potential impact on the delivery motorcycle market in 2025.
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